Sales
11 pieces on Sales
- 07
I Am Not the Job: A Conversation with Joanna Rybus
Joanna Rybus on the identity shift that set her free, why business development creates the market instead of converting demand, what a 40% close rate actually comes from, and why AI exposes average salespeople rather than replacing great ones.
·9 min read·Sales / GTM - 08
What's Left for the Human Rep: A Conversation with Justin Fite
Justin Fite, a 30-year sales operator with five exits, on why AI works on the cognitive layer, how production overruns a wobbly go-to-market, what only human reps can still do, message drift before a stall, and why he always blames the system first.
·13 min read·Sales / AI / GTM - 09
It's Account-Based Experience, Not Marketing: A Conversation with Aleksandra Rakowska
Aleksandra Rakowska, head of growth marketing at Kpler, on why ABM should be ABX, using strategic friction instead of chasing volume, why most intent data is noise, the messy real funnel, and why storytelling is half the game in enterprise growth.
·9 min read·GTM / Sales - 10
"I Can Sell Anything to Anyone" Is a Red Flag: A Conversation with Marta Rzymek
Brand24 head of sales Marta Rzymek on why the anything-to-anyone salesperson scares her, why managers should keep selling, hiring for curiosity over a magic question, and what AI actually changes in sales.
·8 min read·Sales / Leadership - 11
Support Ticket to CEO, No Job Hopping: A Conversation with Margaret Sikora
Margaret Sikora, CEO of Woodpecker, on rising from junior support to CEO at one company in eight years, why customer success people burn out, hiring for KPIs over vibes, why cold email isn't dead, and taking advice only from people you want to become.
·9 min read·Leadership / Sales