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20 pieces on Content
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11,000 Leads Before the Product: A Conversation with Greg Gorzynski
Greg Gorzynski on generating 11,000 leads pre-product, a two-week early-stage marketing strategy, testing eleven channels to find the two that work, why growth is not growth hacking, and why a good marketer is analytical before creative.
·9 min read·GTM / Content - 20
It Took 20 Years to Become an Overnight Success: A Conversation with Michał Sadowski
Michał Sadowski, founder of Brand24, on why oversharing is a superpower, choosing quality over quantity after the pressure nearly broke him, why real wealth is quiet, and why building anything worthwhile is a marathon, not a sprint.
·8 min read·Leadership / Content