Leadership
28 pieces on Leadership
- 19
You Are Not Your Job: A Conversation with Abby Hehemann
Abby Hehemann on twelve years and two exits at GetResponse and CourseDog, why product marketers who talk to paying customers become untouchable, why brand is back now that feature parity is gone, and the cost of giving yourself away to a job.
·14 min read·Positioning / Product / Leadership - 20
We Chose to Get Smaller: A Conversation with Anna Zarudzka
Anna Zarudzka, co-CEO of Boldare, on running a company without hierarchy, why there is no top, scaling from 200 back down to 100 on purpose, why she picks services over the SaaS dream, and how a winding creative path prepared her to build.
·9 min read·Leadership / Product - 21
Stop Reinventing the Wheel Every Quarter: A Conversation with Mateusz Zalubski
Incogni CMO Mateusz Zalubski on leaving Google for a bus company, why marketers are too impatient, building marketing that drives revenue, and why there's no blueprint for building the biggest privacy product.
·8 min read·GTM / Leadership - 22
Good OKRs, Bad OKRs: A Conversation with Agata Krzysztofik
Agata Krzysztofik, ex-Google and founder of Growth 52, on getting SaaS results in 90 days, the difference between real OKRs and KPIs with fancy names, PLG versus sales-led growth, why leadership is part therapy, and listening to your body before it screams.
·10 min read·GTM / Leadership - 23
People Look for Roles, Companies Look for Competencies: A Conversation with Sylwia Masłowska
Sylwia Masłowska on leaving corporate for tech, why careers are never a straight ladder, the pivot mistake almost everyone makes, and why you're not running an open-heart surgery.
·9 min read·Leadership - 24
I Was Never a Mom Without Being an Entrepreneur: A Conversation with Paulina Walkowiak
CUX CEO Paulina Walkowiak on building a startup while raising kids across four countries, why consultancy beat content, why having data isn't the same as using it, and realizing she had everything she dreamed of and still wasn't happy.
·8 min read·Leadership / Product